Senior Performance Marketing Manager

A global platform specializing in web data collection and analysis for business solutions is now looking for an experienced Senior Performance Marketing Manager to join its team.

The company has access to over 20 million residential IP addresses worldwide, and its web scraping and proxy infrastructure solutions are trusted by leading enterprises across the globe.

Founded in the United States, the company today unites more than 250 professionals working from Europe and North America.

Responsibilities :

• Analyze current marketing processes and implement step by step improvements
• Plan and launch performance campaigns for proxy and scraping products across Google Ads, Meta, TikTok, DSPs and niche ad networks
• Scale and optimize traffic by key metrics : CPI, CPL, CPA, LTV and ROI
• Run A / B tests on creatives, landing pages and offers
• Optimize channels based on traffic cost and lead quality
• Manage analytics and reporting in GA4 and BI tools, including full campaign tracking
• Collaborate with product and engineering teams on GTM campaigns and growth experiments
• Manage budgets and ensure positive ROI across all campaigns

Requirements

Benefits